Audience Lifestyle – constructing the Imaginary Entity
1. What car/mode of transport do they use?
· I own a used car
2. What accommodation do they live in?
· I live in my parents house
3. What do they drink?
· Most things
4. What TV shows do they watch?
· Scrubs, inbetweeners, two and a half men, doctor who, mock the week…etc
5. What music do they like?
· Rock and Indie Rock
6. What is their favourite meal?
· Pasta
7. What sport do they watch and what sport do they play if any?
· Football
8. Who is their partner or are they single?
· Single
9. Where do they go on holiday?
· Any place warm
10. Do they vote and if so who for?
· I don’t vote
11. What type of bar/pub/club do they go to?
· The George and dragon, spoons…Etc…
12. What is their favourite band?
· 30 seconds to mars
13. Where do they buy their clothes?
· Top Man
14. How much monthly disposable income do you have?
· About £300 per month
This is my Imaginary entity; as the Decoder this helped decide what target audience i should aim my magazine at; i created this quetioannaire to decide on the group i should target with my magazine. This imaginary entity helped me create polysemic signs that would be understood fully by the encoder and it helped create a product that can apply to my chosen audience well and effectively.
